Marketing Manager Responsibilities:
- Develop and execute from start to finish CosmosID awareness- and lead-generating campaigns in close collaboration with product management and sales
- Manage, develop and maintain the content for inbound and outbound scientific content marketing in collaboration with CosmosID scientists, KOLs
- Manage search engine optimization and search engine marketing
- Organize, promote and host webinars
- Maintain and develop CosmosID’s website and social media content
- Manage CosmosID’s brand guidelines and ensure that branding guidelines are met by providing templates for presentations, web content and handouts
- Contribute to developing brand positioning in collaboration with product management and ensure that the positioning is reflected in campaigns and collateral
- Support sales in the organization of company conferences, trade shows, and major events
- Evaluate and maintain a marketing strategy
- Communicate the marketing plan to internal clients and key leadership
- Identify new prospects and new market opportunities by researching industry trends and positioning against new market competitors
Marketing Manager Requirements:
- Bachelor degree or master degree in marketing or a life science discipline
- Experience with creating and executing both inbound and outbound marketing campaigns
- Experience with website design
- Experience with online marketing, including social media, and content marketing
- Advanced communication skills
- Strong team-spirit and the ability to work effectively as part of small, international teams
- Experienced in time- or project-management and a track record of reliably delivering projects on time
- Preferred candidates have a degree or background in biology or a related life sciences discipline
The position is based in Germantown, Maryland and open to remote applications.
The candidate should have a legal work permit to work in the US. Interested candidates are invited to send their CV and cover letter to jobs@cosmosid.com